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Feature enhancements advance flash MP3 players

The latest releases incorporate larger memory and value add-ons.

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Performance upgrades: More China makers are adopting advanced chipsets from Actions, Rockchip, Zoran, Ali and SigmaTel, the last particularly eyed for high-end variants. Companies are likewise expanding the formats supported by their MP3 players. Many are emphasizing audio quality enhancements via technologies such as SRS.

Larger memory & value add-ons: Although 2, 4 and 8GB models continue to be mainstream, more suppliers are releasing units with 16GB internal NAND flash memory. Upscale kinds integrate touchscreens and buttons, solar power, camera and Bluetooth to raise functionality further.

Reinforcing portability: Makers are rolling out players in clip-on, necklace and sunglasses designs. The first two are for all types, while the last is for midrange and high-end models.

Price & export projections: Companies expect quotes to stay at current levels in the months ahead. Suppliers implementing markups will limit the increase to 5 percent. Most forecast overseas revenue will be stable as makers explore emerging markets such as South America and Southeast Asia.


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Time: 4-17-2013

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